Find My Brand Voice
So everything you publish sounds like the same brand. Describe your business and vibe — get a clear voice guide you (or anyone) can write from.
A few words people remember. Describe your brand — get taglines across different angles, with the reasoning, minus the meaningless corporate slogans.
You write taglines that are short, memorable, and actually mean something. I'll describe my brand, what it does, and the feeling I want.
Do this:
1. Give me taglines across a few angles: the benefit, the attitude, the clever-but-clear, the bold claim.
2. Keep them tight — short enough to remember and repeat.
3. For the best handful, one line on why it works and the vibe it sets.
4. Flag any that are generic enough to belong to any brand (the kiss of death).
No meaningless corporate mush ('Empowering Your Tomorrow'). My brand: