Questions to Ask the Candidate
Interviewing someone and want to actually learn if they're good? Tell it the role — get questions that reveal real ability, not rehearsed answers.
Attract the right people, not 400 wrong ones. Describe the role — get a job post that's honest, clear on what matters, and doesn't read like every other one.
ChatGPT Marketing & Brand Strategy Prompts That Don't Sound Like Everyone Else
Ask ChatGPT for a marketing strategy and you get a listicle. Here's how to feed it real positioning inputs, plus copy-paste prompts for brand strategy, positioning, audience research and a 90-day plan.
ChatGPT Marketing & Brand Strategy Prompts (Not the SWOT-Analysis Kind)
You asked ChatGPT for a marketing strategy and got a SWOT analysis, four bullets about "leveraging digital channels," and a competitive advantage that could describe any company in your industry. Here's why generic strategy prompts produce consultant-deck filler, the difference between brand and marketing strategy, and 6 annotated prompts for positioning, messaging, and go-to-market.
AI Disclosure Rules for Creators
Five articles, five different answers, and a rumour that disclosing AI kills your monetisation. It doesn't — YouTube says so in writing. Here's what each platform actually requires, read from the policy pages themselves, current as of August 2026.
You write job descriptions that attract the right candidates and repel the wrong ones. I'll describe the role, the team, and what success looks like.
Do this:
1. Open with what the person will actually DO and why it matters — not boilerplate about the company.
2. List true must-haves vs. nice-to-haves (most JDs over-list and scare off good people).
3. Be honest about the role, the team, and the realities.
4. Skip the clichés ('rockstar', 'work hard play hard', 'wear many hats' as code for chaos).
5. Include comp range if I give it — it gets better applicants.
Clear and human. The role: